What we do

Two services, one pipeline

SERVICE A

Influencer Marketing

  • Three-tier creator mix, top, mid-tier and KOC, each vetted, contacted and negotiated
  • Content co-created with the "golden 3 seconds" hook method, keeping a native feel
  • Whitelist authorization and performance terms secured at signing
SERVICE B

Paid Media

  • Creator-authorized ads (whitelisting): TikTok Spark Ads, Meta Partnership Ads and more
  • Dark posting for parallel creative testing without touching creator pages
  • Lookalike expansion plus 24/7 budget management

Use either on its own, but they work best combined. Proven content is what deserves budget.

How we deliver

Five steps, from diagnosis to review

Steps 2–3 belong to influencer marketing, step 4 to paid media; the first and last run through everything.

01
All stages

Growth Diagnosis & Goal Alignment

See the landscape first, then set the target.

  • North-star metricCPI, ROAS or LTV, it decides how budget and creator incentives are allocated
  • Audience profilingBeyond demographics, into usage scenarios and decision motives
  • Competitor teardownWhat category leaders are running, and which creatives are scaling
02
Influencer marketing

Creator Portfolio Strategy

Choosing the right creators beats choosing more.

  • Three-tier mixTop creators build trust, mid-tier converts, KOCs test at volume
  • Vetting, one by oneAudience verification, fake-follower checks, brand safety
  • Whitelist authorizationSecured at signing, with performance terms, paving the way for paid
03
Influencer marketing

Performance-Built Content

Content engineered for conversion, not luck.

  • Golden 3 secondsThe opening hook decides completion and conversion
  • Native feelCreators keep their own voice, no hard-sell ads
  • Modular iterationOne script, five hook variants, tested in batches
04
Paid media

Paid Amplification

Only proven content deserves budget.

  • Creator-authorized adsNative ads under creator handles, TikTok Spark Ads, Meta Partnership Ads and equivalents on every platform
  • Dark postingMultiple creatives tested in parallel, without touching the creator's page
  • Lookalike audiencesTarget the high-engagement audiences of your creators

On TikTok, official data shows creator-made ads earn 159% higher engagement than standard ad creative.

05
All stages

Measurement & Review

Data visible throughout; conclusions feed the next round.

  • 24/7 budget reallocationCut underperformers fast, double down on high-ROAS assets
  • Full transparencyPerformance data and progress shared throughout the campaign
  • Closing reviewEach round's learnings become the next round's creator and creative brief
Creator network

A three-tier creator engine

30M+ creators, deployed through one layering logic, every campaign is a deliberate mix of three tiers, never a scattergun.

Top · 1M+ followers

Trust anchors

Category definers who bring awareness and legitimacy.

Mid-tier · 100K–1M

Conversion engine

Native to their verticals, the highest engagement-to-install layer in our network.

KOC · under 100K

Volume at scale

Deployed by the hundreds to saturate UGC and trigger algorithmic reach.

GamingAI & SaaSBeautyFashionEducationFintechFood & FMCGLifestyleCosplayASMRHomeTravel
Global coverage

Markets and going rates

Local teams and creator networks in every major market, one contract covers every region you need.

Core · Volume

Southeast Asia

$1–3CPM

Indonesia · Thailand · Philippines · Vietnam · Malaysia · Singapore, built for scale.

Premium · Quality

Korea / Japan / Taiwan

$15–20CPM

High-production, trust-first content for mature categories.

Scale · ROAS

US & Latin America

$10–15CPM

The highest-value markets for TikTok Shop and app monetization.

Expansion: Western Europe (UK · DE · FR · ES · IT) Emerging: MENA & Türkiye Platforms: TikTok · Instagram · YouTube · X Credentials: Official TikTok Shop service partner · Meta certified creator agency

Results

Results, in numbers

Commercials

Engagement models

You set the goal, we shape the model, every model includes the full five-step pipeline, and models can be mixed by stage.

CPM

Per thousand impressions

Brand awareness and new-product buzz.

CPI

Per verified install

App and game growth.

Retainer

Fixed-price package

New-market entry with a controlled budget.

Commission

Base + GMV share

Social commerce with aligned incentives.

Let's talk about your next market

Tell us your product, target market and budget, we'll come back with an actionable plan within one business day.

Or reach us directly: hello@inpander.com